Grad Photos at UF

This flyer was created to promote my client’s graduation photography services at the University of Florida. The goal was to design an engaging piece that clearly communicates services, pricing, and contact information while standing out in a competitive campus environment.

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Inspired by UF’s signature blue, orange, and green palette, the design immediately resonates with students while maintaining a fun, celebratory tone. The layout was designed to guide the viewer’s eye quickly through key information. Bold typography establishes hierarchy, real photography builds trust, and structured content blocks improve readability.​ A graduation cap icon was integrated into the “Grad Photos” title to reinforce the theme, while a QR code and clear call-to-action improve accessibility and streamline the booking process.

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Designed in Adobe Illustrator, this project highlights my strengths in layout design, typography, brand alignment, and visual hierarchy, always balancing aesthetics with marketing strategy.

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